Otto drives Apollo and the other enrichment tools directly, Claude, Apify, Prospeo, Hunter, Reoon, Apollo, Instantly and Ordinal are named on Otto's own site, as one agent, rather than billing its own metered credits the way Clay does. That's the mechanic this page compares, not a cost claim: Otto has no published price to set against Clay's.
Clay's own pricing page lists a Free tier (500 actions, 100 data credits a month), a Launch tier starting at $167/month (15,000 actions, 3,000 data credits), and a Growth tier starting at $446/month (40,000 actions, 6,000 data credits). Apollo's own site doesn't publish a self-serve rate; Vendr's data on 101 recorded purchases puts the median annual contract at $19,000, ranging $4,284 to $45,000.
Otto vs Clay + Apollo: Which should you pick?
Pick the Clay-plus-Apollo stack if you want a visual table with a published per-action price and a data provider with a contract you can negotiate directly. Pick Otto if you'd rather one agent drive those same providers, Apollo included, than run each one by hand across separate tabs and separate credit balances.
Why choose Otto over the Clay + Apollo stack?
Method
Clay bills every enrichment call against an action or data-credit balance, even on its $446/month Growth tier's 40,000-action cap. Otto drives named providers, including Apollo itself, directly as part of a run, rather than metering its own credits.
Pricing
Clay publishes tiered pricing: free, $167/month, and $446/month, each with its own action and data-credit cap. Apollo's own site has no published self-serve rate; Vendr's contract data puts the real median at $19,000/year. Otto has no published price at all yet.
Getting started with Otto
Drop in your website, and the run begins, driving the providers named on Otto's site, Apollo among them.
Ready to see the research before anything sends? start with your website.
Frequently asked questions
Does Otto replace Apollo, or work with it?
Otto's own site names Apollo as one of the integrations it drives directly, alongside Claude, Apify, Prospeo, Hunter, Reoon, Instantly and Ordinal, so it works with Apollo rather than only replacing it.
What does Clay's cheapest paid plan cost?
$167/month for 15,000 actions and 3,000 data credits, per Clay's own pricing page.
What does Apollo actually cost?
Apollo doesn't publish a self-serve rate; Vendr's data on 101 purchases puts the median annual contract at $19,000, ranging $4,284 to $45,000.
Is Otto cheaper than Clay plus Apollo?
Otto has no published price, so there's no number to compare against Clay's and Apollo's yet.
How do I move from Clay and Apollo to Otto?
Drop in your website to start a run; Otto then drives the same providers, including Apollo, directly.
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